Sunday, March 9, 2014

Piracy: The Gray Area of Society (Individual project)

Tenmatay, 2010-78004

Piracy: The Gray Area of Society

            If you've ever been interested in any kind of electronic medium, you've probably heard of piracy. It can be also found in advertisements, news, public service announcements, and it even spreads through word-of-mouth. Be thankful for it because without it, we would be deprived of many of life's distractions, and possibly, a world full of the pleasures of art and music.

            Then why is it so hard for it to garner visible support? Sure it's illegal but so is gambling in many parts of the world and we know it exists everywhere. Why do copyright agencies, try as they might, still seem so lenient when it comes to regulating their own laws? Or in some cases, impose too many security measures? Do economic dependencies play a part in all of this? Are people really concerned about what they leech off the net, legally or illegally? Is it really that harmful to society? And if people do support it, to what extent? But more importantly, is it a symptom of a service and distribution problem between content creators, publishers, and consumers? This topic of discussion is pretty common nowadays but it has become so rampant that if one tried to persecute anyone who has pirated anything, may it be from the Internet or otherwise, that person would have implicated just about everyone.

            Piracy essentially centers upon one word: Access. Why should we buy something that requires a lot of hassle to get if we could get it faster and easier though other means? The Internet is an immeasureable hub of connections and given enough time and effort, anything that is dumped in the internet can be found and retrieved. That means images, audio and video streams, published and unpublished literary works, software, and of course, confidential and copyrighted data. However, the Internet is only one part of the whole. We in the Philippines know the other parts very well: Bootleg DVDs, VCDs, and CDs that contain anything from the lastest games and music to the latest video-cammed movies. Taken together comes a fact that becomes quickly obvious: Piracy is everywhere.

            With this power of almost unlimited access, does it seem too powerful? Of course it is. So many companies are losing money and eventually go bankrupt because of piracy and prevalence of digital media. Blockbuster Inc., a well known retail chain of movies and video games, has recently filed for bankruptcy blaming piracy for their loss in revenue. Demigod, a MOBA (Multiple Online Battle Arena) game released in 2009, experienced a very disasterous case of piracy; out of the 138,000 gamers who played the game online, only 18,000 bought the game legitimately. This caused the game's developers, Gas Powered Games, to underestimate their user base and it led to their game servers crashing and again, loss in profit and revenue. P2P (peer-to-peer) networks make free distribution of copyrighted music as easy as opening  µtorrent, Limewire, or any BitTorrent client, typing the name of the song, hitting search, and downloading.

            It is precisely because of these situations that security and anti-piracy measures, as well as copyright laws are enacted and implemented. These can be as benign as laws prohibiting copying copyrighted material under penalty of fines and imprisonment, or as aggressive as local ISPs (Internet Service Providers) cutting service to users who are suspected pirates.

            But would piracy eventually make the electronic medium as an inefficient means to earn profit. That is actually not the case. Piracy does not mean free stuff. Just because you pirated something, it doesn't mean you didn't, haven't or will not pay for it in other means. Other people pirate things to try them out, some pirated programs take additional effort just for it to work, and, on the subject of companies losing money, according to David Rosen on his blog Wolfire Blog :
The average pirate downloads a lot more games than the average customer buys. This means that even though games see that 80% of their copies are pirated, only 10% of their potential customers are pirates, which means they are losing at most 10% of their sales. (…)

Let's consider the following scenario. Because game pirates can get apps for free, they download a couple new games every day -- or about 500 games in a year. On the other hand, normal gamers tend to play the same game for a longer time -- buying an average of 5 games per year. (…) Given these statistics, if the market consists of 10 million gamers, then there are 500 million pirated game copies, and 90 million purchased game copies, From the perspective of every individual game, 80% of its users are using pirated copies. However, only 10% of the market consists of pirates.
            And finally, publicity. Due to the nature of piracy, things spread fast and gain reputation. That's partly the reason why games, movies, TV series and production programs are very popular today. These are quality products but a video game costs $60 (usual retail price at release) + tax, and Adobe Photoshop CS5 currently costs $699 + tax + shipping (if you prefer shipping). Multiply that with our current exchange rate, factor in our economy, and we get about 60% of the population of the Philippines being able to afford buying them on their own for at least one time and only a small fraction of that being able to continually buy those products and their successors for a long time, and those people might not even be skilled or interested enough to use them. Moreover, there is the risk that what they get is not what they wanted and that equates to lost money for them.

            But can we blame them and, by extension, ourselves? The world isn't big anymore. Back then, piracy was just smuggling imported goods from place to place. It's has always been an isolated case before because it takes a long time to move those goods from country to country, town to town, etc. Now with the invention of the Internet and the Global culture, just about everyone wants to know and get into what is popular to the majority. What's more is that getting to them doesn't involve copious amounts of time and energy. From Hollywood movies and TV shows, hit songs, the latest apps, popular video games and eBooks to the most wanted animé, and state-of-the-art computer programs. The whole world is connected to each other now and it comes to no surprise that third-world countries such as ours experience the most problems when it comes to buying these imported products. What makes it all the more frustrating is that losing access to these materials would ironically slow down their progress because anyone talented enough to make use of them effectively are usually the ones who don't have the means to get them.

            Now think of those aforementioned goods and remind ourselves of how we got some of them, and how much of an impact it had in our lives. Our favorite movies, TV shows, and animé, the ones that we sometimes bring around with us to cheer us up when we feel down and needing inspiration. Music to make our lives lively and enjoyable. We make friends and become relatable when talking to other people by referencing what is “in” or current. Programs like Adobe Photoshop and Adobe After Effects help develop our creativity. Some videos on Youtube come from pirated material; the videos there, especially music videos and clips from movies, are not distributed by the ones responsible for them, yet you don't see all of them taken down by their proper owners. It's this gray area of society that is worth noting when talking about piracy. Can we get all of these items and integrate it into our lives without going drastically poor in the process? We can't. Doing all things legally would only limit our potential to learn a lot about the world. Like it or not, inspiration is still inspiration. Some people make wrong use of it but most people make good, if not better, use of it.

            For what it is and for what it's worth, piracy is good. Better and easier access to material will always be good. Sure it's illegal and I'm not advocating its legalization because, by design, it is illegal. What I'm going for here is us to recognize it for its merits. It's not all bad. Piracy keeps everything current and relatable for everyone. However, we should always find ways to give back because pirating a product is a bad way to treat developers who spent money and worked hard to create a good product. You can purchase the product later once you have the means or promote it for others who can buy it. Support the creators and developers. Piracy is just that; it's a service problem and it is normal to accept that we all do it because there's no helping it right now. But it shouldn't stop there. Once a better distribution service comes along, support it. It helps everyone.

Sources:
[1] Crocker, Ronnie, 2010. “Has digital age killed the video store?” Chron. The Houston Chronicle. http://www.chron.com/business/article/Bankrupt-Blockbuster-gets-reality-check-in-1699093.php. 3 Feb 2014.

[2] Chalk, Andy, 2009. “Demigod piracy running high.” The Escapist Magazine. http://www.escapistmagazine.com/news/view/91001-Demigod-Piracy-Running-High. 3 Feb      2014.

[3] Hameed, Bilal, 2008. “P2P Piracy Costs the Music Industry $69 Billion in 2007.” Startup    Meme Techology Blog. http://startupmeme.com/p2p-piracy-costs-the-music-industry-69-billion-in-2007/. 3 Feb 2014.

[4] Raphael, JR, 2009. “ISPs Join RIAA's Fight Against Piracy: Is Your ISP One of Them?”     The Official PCWorld Blog. PC World Communications, Inc. http://www.techhive.com/article/161978/riaa.html. 9 Feb 2014.

[5] “What is DRM? Digital Restrictions Management”. Defective by Design. Free Software       Foundation. http://www.defectivebydesign.org/what_is_drm_digital_restrictions_management. 3 Feb 2014.

[6] “What is a Rootkit?” WiseGEEK. Conjecture Corporation. http://www.wisegeek.com/what-is-a-rootkit.htm. 3 Feb 2014.

[7] Rogers, Matthew, 2010. “Irish ISP begins three-strikes program to cut file-sharers' broadband        connections.” Download Squad. AOL, Inc. http://downloadsquad.switched.com/2010/05/24/irish-isp-three-strikes-file-sharing/. 9 Feb 2014.

[8] 31 March. “Virgin Media first UK ISP to adopt 3-Strikes-and-out on illegal downloads [Updated]”. Cable Forum. http://www.cableforum.co.uk/article/394/virgin-media-first-uk-isp-to-adopt-3. 9 Feb 2014.

[9] Jayasuriya, Mehan, 2008. “Cox To Internet Users: Three Strikes and You're Out”. Public    Knowledge. http://www.publicknowledge.org/news-blog/blogs/cox-internet-users-three-strikes-and-youre-ou. 3 Feb 2014.

[10] Hrusa, Joel, 2010. “Ubisoft Patches Assassin's Creed 2 DRM, Allows Local Saves”.        HotHardware.com, LLC. http://hothardware.com/News/Ubisoft-Patches-Assassins-Creed-2-DRM-Allows-Local-Saves/. 9 Feb 2014.

[11] Rosen, David, 2010. “Another view of game piracy.” Wolfire Blog. http://blog.wolfire.com/2010/05/Another-view-of-game-piracy. 3 Feb 2014.

[12] 2012. “Why are Video Games So Expensive”. Bright Hub, Inc. http://www.alteredgamer.com/free-pc-gaming/21118-why-are-video-games-so-expensive/. 9 Feb 2014.

[13] 2010. “Philippines Population below poverty line”. IndexMundi. http://www.indexmundi.com/philippines/population_below_poverty_line.html. 3 Feb 2014.

[14] Fulford, Adam, 2009. “Rising Popularity of Anime”. EzineArticles. http://ezinearticles.com/?Rising-Popularity-of-Anime&id=2994930. 9 Feb 2014.

[15] Tito, Greg, 2011. "Valve's Gabe Newell Says Piracy Is a Service Problem". The Escapist.
http://www.escapistmagazine.com/news/view/114391-Valves-Gabe-Newell-Says-Piracy-Is-a-Service-Problem. 10 Feb 2014

[16] Tassi, Paul, 2012. "You Will Never Kill Piracy, and Piracy Will Never Kill You". Forbes.
http://www.forbes.com/sites/insertcoin/2012/02/03/you-will-never-kill-piracy-and-piracy-will-never-kill-you/. 10 Feb 2014


[17] Colwill, Tim, 2013. "'We see pirates as our competition, we don’t see Steam as our competition”: GOG.com on hatemail, torrents, and sharing games legally". Games.on.net. http://games.on.net/2013/07/we-see-pirates-as-our-competition-we-dont-see-steam-as-our-competition-gog-com-on-hatemail-torrents-and-sharing-games-legally/ 10 Feb 2014

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