It’s one of the strangest paradoxes in the world: science
plays such a vital role in every aspect of daily life, yet no one seems to
appreciate or even understand its value. A cognitive rift exists in public mindsets
which separates science and technology from the humdrum processes of normal
life. Too often, science is seen as an overly technical, even pretentious
subject that is detached and incomprehensible to your average person on the
street.
The staff of the Mind Museum (who call themselves Mind
Movers) recognize that this cognitive rift exists and must be dismantled for
the good of society as a whole. In order to break down the false dichotomy that
separates us from science and technology, they have turned to one of the oldest
and most powerful tools of communication: stories. In essence, they weave the cold hard facts of
physics, chemistry and biology into a living tapestry of color which inspires
their audience to immerse themselves in these subjects.
However, the Mind Movers don’t tell just any story; they
tell the story of everyday life, as seen through the lens of science. They
create explosive experiments using kitchen materials, use the human body to
illustrate the immense scale of the solar system, and bring things as simple as
a paper bill and alcohol to flaming life. More than simple tricks, these
demonstrations are a powerful way of showing how even complicate topics such as
specific heat or Einstein-Bose condensates are actually extremely relevant to
our lives. The fact that these issues are presented as a coherent story is
highly important, as it allows us as an audience to engage in the story and
enjoy it without realizing that we are actually processing facts we might not
have found interesting otherwise.
In the end, the Mind Movers play an important role in
bringing back a wonder and appreciation of science for a new generation. In
this sense, they not only tell a story of science in the past and present; they
also help write the continuing story of science for our future.
Marco Del Valle 2013-20474
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